Privacy Policy

Introduction

TUUS Nutrition Labs ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. By using our website, you consent to the data practices described in this policy.

Information We Collect

We collect information you provide directly to us and information automatically collected through your use of our services:

• Personal Information: Name, email address, and phone number (optional) when you join our waitlist or contact us
• Waitlist Data: Your founding member signup information, interests, and position in our launch queue stored securely in our Supabase database
• Questionnaire Data: When you complete our endurance athlete questionnaire, we collect:
  • Athlete profile information (age, gender, primary sports, competition level)
  • Training behavior data (frequency, duration, weekly hours, training context preferences)
  • Fueling habits and preferences (current fuel types, spending patterns, purchase locations)
  • Energy gel usage patterns (brands, flavors, timing, likes/dislikes, purchase factors)
  • Club affiliations and additional comments you choose to provide
• Contact Communications: Messages, subject lines, and correspondence sent through our contact forms
• Analytics Data: Website usage patterns, page views, session duration, and user interactions tracked via Google Analytics
• Technical Data: IP address, browser type, device information, operating system, and referring URLs
• Cookie Data: Preferences and consent choices stored locally in your browser

How We Use Your Information

We use the collected information for the following purposes:

• To manage your founding member waitlist position and launch notifications
• To send you exclusive founding member benefits and early access opportunities
• To analyze endurance athlete preferences and develop targeted nutrition products
• To conduct market research and improve our product development process
• To personalize your experience and provide relevant product recommendations
• To respond to your inquiries and provide customer support via email
• To analyze website performance and user behavior through Google Analytics
• To improve our website functionality and user experience
• To track engagement with our content and features
• To comply with legal obligations and protect our rights

Information Sharing and Third-Party Services

We may share your information with the following trusted third-party services:

• Supabase: Secure database hosting for waitlist and user data storage
• Resend: Email service provider for sending confirmations and notifications
• Google Analytics: Website analytics and performance monitoring
• Vercel: Website hosting and infrastructure services
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In connection with mergers, acquisitions, or asset sales

We do not sell, trade, or rent your personal information to third parties for marketing purposes.

Data Security and Storage

We implement industry-standard security measures to protect your personal information:

• Encrypted data transmission using HTTPS/TLS protocols
• Secure database storage with Supabase's enterprise-grade security
• Access controls and authentication for administrative functions
• Regular security updates and monitoring

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Your Rights

You have the following rights regarding your personal data:

• Access: Request copies of your personal data
• Rectification: Request correction of inaccurate data
• Erasure: Request deletion of your personal data
• Portability: Request transfer of your data to another service
• Objection: Object to processing of your personal data
• Withdrawal: Withdraw consent at any time

Data Retention

We retain your personal information as follows: Waitlist data is stored until product launch and fulfillment of founding member benefits, or until you request removal. Questionnaire responses are retained for research and product development purposes for up to 5 years, or until you request deletion. Contact form data is retained for customer service purposes for up to 2 years. Analytics data is retained according to Google Analytics' default retention settings (26 months). You may request deletion of your data at any time by contacting us.

International Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with applicable data protection laws.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at: